Meet Sir Grzzwall, star of "Hey Bad Ass" issue 2.

It's a big day for CheckThisOutBabe. Not only are we launching an all new project later today, but we're also launching production on "Hey Bad Ass" issue 2: Sir Grzzwall.

Grzz is a Bay Area rapper who performs with Fog City Mavericks and Bayonics. He's also a creative juggernaut with a reality-bending persona. If he had been born a thousand years earlier, he would have been a shaman.

I'm meeting up with Sir Grzzwall this afternoon for an interview. You can watch all the action unfold on Twitter and Instagram and expect regular updates for the next 2 or 3 weeks, until we stitch it all together into an 11" x 17" mixtape.